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ThaiBalwant Singh’s Eating House – A Century of Flavour and Tradition on Harish Mukherjee Road, Bhawanipur, Kolkata Balwant Singh Dhaba – A Night View An Unexpected Discovery: My Late-Night Encounter with Balwant Singh’s Eating House We often come across certain bits of information in our day-to-day lives but tend to ignore their validity or authenticity....
Learn moreImpact of Storytelling Marketing on the Customers of a Restaurant Storytelling Marketing for Restaurant Introduction In today’s restaurant landscape, creating an emotional connection with customers is just as crucial as serving great food. Here, storytelling marketing steps in to make a difference. It helps restaurants stand out by sharing authentic stories that resonate with their...
Learn moreKake Di Hatti Since 1942 Introduction “Kake Di Hatti”—What Does It Mean? The term “Kake” is a Punjabi word commonly used to refer to a young man or boy, while “Di” means “of” or “belonging to,” and “Hatti” translates to “shop” or “small eatery.” Together, “Kake Di Hatti” signifies “Kake’s Eatery,” a name that perfectly...
Learn moreThe Rise of Regional Indian Cuisines: Exploring Hidden Gems Beyond Butter Chicken and Biryani When you think of Indian food, what comes to mind? Butter chicken, biryani, or maybe samosas? While these dishes are undeniably delicious, they barely scratch the surface of India’s culinary diversity. India is a land of 28 states and 8 union...
Learn moreFrom Struggle to Success: The Journey of a Restaurant Introduction The journey of a restaurant is often romanticized as a glamorous venture filled with culinary creativity and vibrant social interactions. While passion and artistry are at its core, the reality is far more complex. From selecting the perfect location to curating a unique menu, every...
Learn more7 Common Restaurant Problems & How to Solve Them Introduction Running a successful restaurant comes with its fair share of challenges, from food service issues to handling negative feedback. In this article, we’ll explore seven common restaurant problems and practical solutions to overcome them. Whether you’re struggling with restaurant marketing strategies, food quality management, or...
Learn moreBest Dishes & Drinks for Your Brand: Boost Customer Engagement Table of Contents Introduction Understanding Your Brand Identity Analyzing Your Target Audience Conducting Market Research Selecting Signature Dishes & Beverages The Role of Storytelling to Boost Customer Engagement in Menu Selection Incorporating Seasonal and Local Ingredients Optimizing Presentation and Plating Enhancing Customer Experience Through Unique...
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How Behind-the-Scenes Food Content Boosts Visibility & Engagement Table of Contents Introduction The Power of Visual Content in Digital Marketing Why Images and Videos Perform Better Than Text The Psychology Behind Engaging Visuals 2. Types of Visual Content That Drive Engagement Behind-the-Scenes (BTS) Footage Time-Lapse Videos High-Quality Food Photography User-Generated Content (UGC) 3. How Behind-the-Scenes...
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Customer testimonials are a game-changer for restaurants looking to build trust and attract new diners. In this article, we explore 7 powerful ways to turn customer love into persuasive marketing content. From featuring reviews on your website and social media to leveraging video testimonials and optimizing for local SEO, these strategies will help your restaurant stand out. Learn how storytelling in food reviews can create…
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The Story Behind Your Business: How Sharing It Attracts Customers & Builds Connections In the world of restaurants and cafes, where competition is fierce, standing out requires more than just great food and service. Customers are drawn to experiences, emotions, and connections. One of the most powerful ways to create a lasting impression is by...
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