Restaurant Marketing
Challenges Faced by Food Businesses: Key Problems and Effective Solutions Introduction The modern food business landscape is both dynamic and demanding, shaped by numerous challenges faced by food businesses that can significantly impact growth and profitability. From persistent restaurant problems such as staffing issues and labour shortage restaurant concerns, to operational hurdles like food supply...
Learn morePlating and Presentation Techniques: 7 Powerful Tips to Instantly Elevate Dining Joy Plating and Presentation Techniques: The Secret Ingredient to Unforgettable Dining We truly eat with our eyes first. In today’s bustling world of restaurants and cafés, this rings truer than ever. Before the first bite reaches their lips, guests judge your food by how...
Learn moreIn today’s highly competitive restaurant industry, online reviews can make or break your brand. But what if you could consistently earn glowing 5-star ratings—without directly asking your customers? This article explores proven, reputation-driven strategies that transform everyday dining experiences into memorable moments worth sharing. From leveraging subtle touchpoints to optimizing your digital presence, discover how to turn satisfied guests into enthusiastic advocates, naturally and authentically.…
Learn moreThe Truth Behind Restaurant Discounts: A Smart Marketing Strategy or a Pricing Illusion? Every business strives for success and growth, and achieving that is impossible without proper marketing strategies. Take the restaurant industry as an example—once heavily reliant on word-of-mouth, becoming a major player in the market used to be a time-consuming process. However, in...
Learn moreUltimate Guide: How to Get More 5-Star Reviews for Your Business In today’s digital landscape, your online reputation plays a crucial role in the success of your restaurant, cloud kitchen, or café. 5-star reviews are the modern-day word-of-mouth—they enhance your visibility, build customer trust, and directly drive footfall and orders. However, earning consistent 5-star reviews...
Learn more5 Best Ways to Handle Negative Reviews: A Complete Guide for Restaurants Introduction Pros and cons are an inevitable part of life—and business is no exception. Every restaurant, no matter how popular or new, is bound to receive a mix of praise and criticism. While it’s easy to celebrate positive feedback, it’s equally important to...
Learn moreDiscover the timeless flavours of Indian, Mughlai and Tandoor at Saima Restaurant, a beloved culinary gem located near Rabindra Sadan Metro Station, Kolkata. Established in 1998, Saima is best known for its aromatic biryani, juicy mutton chops, and hearty Indian meals served at pocket-friendly prices. With its second outlet in Russel Street and over 50,000 Zomato deliveries, Saima continues to win hearts across the city.…
Learn moreTop Strategies for Improving Your Restaurant’s Online Reputation In today’s digital-first world, your restaurant’s online reputation can make or break its success. Gone are the days when word-of-mouth recommendations were limited to casual conversations—now, they live on Google reviews, social media, and food blogs. Before diners even step through your door, they’re checking ratings, browsing photos, and...
Learn moreBalwant Singh’s Eating House – A Century of Flavour and Tradition on Harish Mukherjee Road, Bhawanipur, Kolkata Balwant Singh Dhaba – A Night View An Unexpected Discovery: My Late-Night Encounter with Balwant Singh’s Eating House We often come across certain bits of information in our day-to-day lives but tend to ignore their validity or authenticity....
Learn moreImpact of Storytelling Marketing on the Customers of a Restaurant Storytelling Marketing for Restaurant Introduction In today’s restaurant landscape, creating an emotional connection with customers is just as crucial as serving great food. Here, storytelling marketing steps in to make a difference. It helps restaurants stand out by sharing authentic stories that resonate with their...
Learn more